We have announced 2035 Long-term Management Strategy on April 28, 2025.
As a pioneer in the creation of happiness,
achieve what the Group aspires to be and contribute to society
Bringing more “Happiness” to you and the community.
To maintain alignment with Our Goal for 2030 and strengthen our initiatives for the future, we have formulated Our Goal for 2035 by evolving the existing concept
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What the OLC Group aspires to be |
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・Provide enjoyment that drives people into tomorrow through spaces and times where diverse people can share joy, laughter, and inspiration ・Cherish the world that nurtures and sustains us, and contribute to a sustainable society ・Continue to be a corporation in which employees can truly take pride by expanding the OLC Group brand |
Promote our Long-term Management Strategy with the aim of further developing and evolving our Group, and achieve financial targets
Growth investment
Theme park development policy ahead
Provide moving experiences and surprises that cannot be found anywhere else
in the world through development unique to Tokyo Disney Resort
Attraction set in the world of Wreck-It Ralph
Artist Concept Only
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Investment amount |
TBD → \29.5 billion |
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Scheduled opening |
FY2026 or after |
Development of entire area surrounding Space Mountain
Artist Concept Only
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Investment amount |
\56.0 billion → Revised to \70.5 billion |
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Scheduled opening |
2027 |
Artist Concept Only
Artist Concept Only
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Attendance |
Establish a solid customer acquisition platform to achieve even higher attendance |
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Net sales per guest |
Adapt to guests’ diverse needs and upgrade existing services |
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New revenue sources |
Establish new revenue models for the Theme Park Segment that allow us to respond flexibly to changes in the external environment |
Maximize revenue through revenue management and consider establishing new Disney hotels
Build a new pillar of growth by entering the cruise business,
which has strengths not found in our existing businesses
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Agreement with Disney Enterprises, Inc |
・Oriental Land has the rights pertaining to the development and operation of the Japan-based Disney cruises ・Contract period can be extended up to a period of 39 years from start of service ・Royalty* to be paid in accordance with net sales |
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Services to be offered |
・Highly original Disney activities and entertainment aboard the ship ・Guest rooms of a variety of grades and types; Diverse dining options ・Hospitable services, etc. |
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Scheduled start of services |
FY3/29 |
Investment value |
Ship’s body: \290 billion / Contingency funds: \40 billion |
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Registry |
Japan (planned) |
Ship design |
Designed based on "Disney Wish" cruise ship that started service in 2022 |
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| Tonnage | Approx. 140,000 gross tons | Number of guest rooms |
Approx. |
Capacity | Approx. 4,000 persons | Number of crew | Approx. 1,500 persons |
A.Cruise services planned at this point point
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Route |
Cruises mainly depart and arrive at ports around Tokyo metropolitan area |
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Length of cruise |
2 to 4-night short-term cruises |
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Price per person |
A wide range of prices from the ¥100,000 range to ¥300,000 range* (one cruise per person) *Price for the most common type of guest room |
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Target |
Families, younger generation, overseas inbound travelers |
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Contribution to financial performance |
●Annual net sales and number of passengers are expected to reach approx. ¥100 billion and 400,000, respectively, within the first several years. Operating margin is estimated to be a level on a par with the Theme Park Segment. ●Annual depreciation and amortization expenses in the ¥20 billion range are expected. Statutory useful life of the ship is 15 years. ●Profit is assumed to be generated from FY2029 when full-year operation is scheduled ●We are closely examining the upside of net sales while aiming for the upper 20% range in operating margin within the first several years ●Operating margin is expected to improve further after depreciation ●A foreign exchange forward contract will be executed to hedge against exchange risks for approxmately half of the amount |
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The launch of the second ship will be considered when the first ship is successfully on track.
We have restructured our ESG Materiality areas, and will implement initiatives in accordance with their respective standpoints and purposes
Investment fund limit is increased from \3 billion to \13 billion to accelerate activities aimed at creating new businesses that contribute to offering “wonderful dreams, moving experiences, happiness and contentment,” which is the OLC Group’s business mission
Strengthen business competitiveness by strengthening our talent base
capable of creating value and securing more human resources
Pursue an optimal capital structure to enhance corporate value with the aim of
achieving an even higher ROE than the level achieved under the 2024 Medium-term Plan
Take steady actions to increase corporate value, including agile share repurchases,
while prioritizing cash allocation to growth investment
Please look at Oriental Land at a Glance to see more information about the Company.
Format of the issue: A4 size, 2pages
Last updated: April 28, 2025
Format of the issue: A4 size, 51pages
Last updated: April 28, 2025
