Actions and Performances

Corporate Culture that Inspires Creation of New Emotional Experiences

The OLC Group has continued to offer magical dreams, moving experiences, delight and contentment, and we have nurtured a corporate culture that inspires and empowers our employees to continue to create new emotional experiences.

We have created a culture of equal opportunities that enables all employees to work in an environment free of discrimination. We have also encouraged our employees to find satisfaction and fulfillment in providing happiness to others. We have implemented unique initiatives in order to boost the motivation and enthusiasm of our employees.

As part of our initiatives, we offer: corporate awards every year on the anniversary of the company’s foundation; the “I Have an Idea” program (see below); employee recognition programs in which employees acknowledge and appreciate their peers for their work; programs in which Cast Members are recognized by their supervisors for their exemplary service; awards in commendation of long service and award pins presented in accordance with the number of service years.

In addition to such company-wide activities, initiatives are also undertaken at respective organizations, including uniquely planned employee exchange events and contests aimed at enhancing practical skills.

Corporate awards

FY 2018 award ceremony
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FY 2018 award ceremony

On the anniversary of the foundation of Oriental Land Co., Ltd., we present awards for outstanding initiatives selected from among those nominated by organizations and committees across the company. Moreover, the Award of Excellence is presented for initiatives that achieved particularly notable results.
In FY 2018, a total of 13 initiatives were presented with one or more of 4 awards.

 

Corporate awards

Award

Details

Performance Improvement Award

Presented in recognition of enhanced performance and significant contribution/achievement

Guest Experience Award

From among recipients of the Performance Improvement Awards, presented to initiatives that particularly enhanced quality of Guest’s experiences

Safety Award

From among recipients of the Performance Improvement Awards, presented to initiatives that particularly enhanced safety

Cost Performance Award

Presented in recognition of efficient use of management resources including people, goods and money, and reduction of risks

Special Award

Presented in recognition of other special contribution/achievement acknowledged by the company

 

 

“I Have an Idea”

The “I Have an Idea” program encourages all employees to propose ideas for merchandise, food items, Guest services, or ways to improve work efficiency, regardless of their organization or role. The program aims to foster a corporate culture that inspires new and innovative ideas. A grand-prize recipient is chosen each year.

Number of ideas proposed

FY 2018

1,953

Ideas awarded in the past

▪Closable popcorn box

“I Have an Idea” Award Ceremony
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“I Have an Idea” Award Ceremony

“Spirit of Tokyo Disney Resort” Program

Tokyo Disney Resort's

This program gives Cast Members the opportunity to acknowledge the excellent performance of their colleagues. It involves Cast Members filling out special cards and exchanging them with one another. The program started in 1984 as the Courtesy Campaign, and has become an annual event ever since. Cast Members who receive the greatest amount of praise and are deemed most exemplary are presented with the Spirit Award at a special ceremony. Cheered on by their fellow Cast Members, the winners receive a Spirit Award Pin engraved with the image of Walt Disney and Mickey Mouse.
The program promotes individuals growth and bonding as Cast as well as their superiors recognize their daily behavior each other.

 

Cards filled out by Cast Members to recognize their peers and the Spirit Award Pin presented to the recipients of the Spirit Award
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Cards filled out by Cast Members to recognize their peers and the Spirit Award Pin presented to the recipients of the Spirit Award

Number of cards exchanged

FY 2018

461,180

Number of Spirit Award recipients

FY 2018

519

“Five-Star-Program”

Tokyo Disney Resort's

The Five-Star Card acknowledges Cast Members for outstanding service
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The Five-Star Card acknowledges Cast Members for outstanding service

In this program, when supervisors observe Cast Members providing exemplary service, they hand them a Five-Star Card on the spot. By acknowledging Cast Members on the spot for their specific efforts and reinforcing The Four Keys, the program enhances Cast Member motivation. A supervisor giving out the card commented that doing so resulted in their renewed appreciation for how each and every action taken by the Cast Members is linked to bringing smiles to the faces of Guests, demonstrating that the program also gives supervisors an opportunity to remain mindful of Guest and Cast Member happiness. The program has been carried out since 1995.

Cast Members given a Five-Star Card by their supervisor may participate in a program held to honor their achievements, at which Cast Members and a host of supervisors get together and engage in friendly interaction.

Number of cards handed to Cast Members

FY 2018

11,771

At the program
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At the program

“Thanks Day”

Tokyo Disney Resort's

Thanks Day is an annual event held after the Parks are closed to the public for the day to show our appreciation to Cast Members, who sustain Tokyo Disney Resort.
Employees who played host on Thanks Day said that they were eager to express their appreciation to Cast Members by wearing their costumes and doing their best to entertain them, and expressed their delight in getting back in touch with the magic of the Parks. Meanwhile, Cast Members who attended the event said that the experience made them realize that all Cast Members were part of the same team regardless of job or position type. They were also impressed by the hosts and hostesses, whose enthusiasm rivaled that of their own when they serve Guests. Cast Members said that the event was a great learning experience.
The event was held for the 20th time in January 2019, and was attended by roughly 70% of our Cast Members.

Number of Thanks Day event attendees (Cast Members and show performers)

FY 2018

Approx. 16,000

Number of Thanks Day event hosts/hostesses (directors, officers, managers and corporate employees)

FY 2018

Approx. 1,500

Executives and corporate employees welcoming Cast Members
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Executives and corporate employees welcoming Cast Members
Cast Members enjoying Thanks Day
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Cast Members enjoying Thanks Day