- Our Corporate Social Responsibility
- Message from Our President & COO
- Our Corporate Social Responsibility
- Corporate Management
- Management Structure
- Theme Park Safety is Our Top Priority
- Our Employees
- Training and Development
- Awards and Recognition
- Work-Life Balance
- Health and Safety
- Employment for the Disabled
- Our Guests and the Community
- Bringing Happiness to Guests and the Community
- Our Commitment to Full and Equal Access
- Our Commitment to the Well-being of Our Guests
- Providing Opportunities to Perform On-stage at Theme Parks
- Learning from Guest Feedback
- Community Programs
- Our Community Action Programs
- Activities to Nurture and Support Children
- Connecting with Local Communities
- Delivering Theme Park Dream
- Environmental Commitments
- Our Policy and Systems for Conservation
- Measure Against Global Warming
- Waste Reduction
- Water Conservation
- Proper Chemicals Management
Kyoichiro Uenishi
President and Chief Operating Officer Oriental Land Co., Ltd.
We at the OLC Group would like to offer our deepest condolences to all those who were affected by the Great East Japan Earthquake. We hope for a speedy recovery of the affected areas and will continue to do everything we can to offer support.
On the day of the earthquake, Tokyo Disney Resort also felt a temblor of magnitude 5-upper on the Japanese seismic intensity scale but no Guests or employees were hurt. Our facilities also did not sustain major damage. Our Earthquake Countermeasures Headquarters, opperated effectively, and our various preparatory measures including the Tokyo Disney Resort Basic Plan of Earthquake Disaster Countermeasures, response manuals and disaster prevention training all proved effective in preventing disorder at Tokyo Disneyland and Tokyo DisneySea, which were host to approximately 70.000 Guests on that day.
The actions that Cast Members proactively took on that day and all throughout that night are a shining example of their dedication to ensuring the safety and well-being of our Guests, of which I am extremely proud.
Our two theme parks were closed for over one month in the aftermath of the earthquake disaster, and during this time we received countless messages and letters of encouragement. This prompted us to reflect upon the role and purpose the OLC Group serves as a member of society. Our corporate mission is to provide magical dreams, moving experiences, delight and contentment; our theme park business creates and spreads happiness. These values that we bring to society may not be visible to the eye. However, we firmly believe that they are extremely important values that will always be cherished and sought-after, and it is with this belief that we have renewed our resolve to sustain and continue to develop our business.
Reaching of a milestone: Our 50th anniversary
In July of 2010, Oriental Land Co., Ltd. celebrated its 50th anniversary. Oriental Land Co., Ltd. was established in 1960 with the mission to contribute to the culture, welfare and well-being of the Japanese people. Since opening Tokyo Disneyland to the public in 1983 in cooperation with the Walt Disney Company, we have brought happiness to many Guests over the years.
In August 2010, we welcomed our 500 millionth Guest to Tokyo Disneyland and Tokyo DisneySea. We thank all of our Guests for making this momentous occasion possible. We shall continue to work hard to meet the expectations of the communities we serve, and will forge ahead with our corporate social responsibility efforts by constantly keeping our eyes and ears open to the requests, suggestions and needs of local communities and our customers.
For a future filled with dreams that enrich people's lives: Our priorities
At the OLC Group, we believe that fulfilling our corporate social responsibility means contributing to the creation of a sustainable society through business operations and social responsibility programs that are closely tied with the business. As a company that operates theme parks and other businesses that inspire and invigorate people, we believe that building a future that is filled with dreams that enrich people's lives is the way we can help create a sustainable society. In such a world, people would be inspired by wonderful dreams and moving experiences and would be able to lead joyful, peaceful and spiritually fulfilling lives.
Following a reexamination of our past efforts and an extensive review of our direction and the challenges that lie ahead, we established our Corporate Social Responsibility Policy in February 2010. The policy defines the long-term policy for our corporate social responsibility initiatives, and also clarifies the areas we intend to prioritize in our approach to corporate social responsibility. We will continue to be guided by corporate integrity as we partake in various activities involving customers, communities, the environment, and employees to create a future filled with dreams that enrich people's lives.
The Great East Japan Earthquake's deep and devastating impact is still being felt today not only in the affected areas, but also in our economic and social landscape as well. Now more than ever, we believe it is important to properly assess what should change and what should stay the same, to harness innovative ideas without being bound by existing norms, and to have a long-term vision looking 50 years and a 100 years into the future. By taking this approach, we at the OLC Group will continue to pursue our mission of bringing happiness to our Guests and spreading magical dreams, moving experiences, delight and contentment.